REDW-Brand Refresh

Brand refresh for a financial and business resources firm based in the southwestern United States.

Print collateral to be used for all internal and external company communications with new and existing clients. The overall concept was to use a minimal, refined approach that would play up the various aspects of the firm's strengths and services. 
A system for one and two-sided product, informational and procedural sheets. There would be dozens of client and company specific documents needing a succinct, standardized system to communicate large amounts of information. 
Hanging banners to be used in trade show, sales and recruiting environments. 
Pull-up banner systems used at recruiting events. We photographed current employees, and used quotes from them across various applications to help play up the culture of life/work balance that the firm prides itself on.
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